Words of Peace Toronto

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Peace Projects Are Popping 
Up in the GTA

WHAT HAPPENED AT SUNDAY'S MEETUP 
Things got pretty exciting in downtown Toronto at the MeetUp on August 10th. After watching the great new Words of Peace video release from Malaysia, a spirited round table conversation ensued, with surprising results. 

Everyone agreed that we need to take the momentum from Prem Rawat's July visit to the next level. There's an obvious way to do that. 

PROMOTE THE WORDS OF PEACE TV SHOW. 
Promote the heck out of the Words of Peace TV show until we qualify for primetime scheduling. That means doubling our viewership. How's that for a way to get the message out there. PROMOTE PEACE DAY Get behind the United Nations International Day of Peace. Promote the heck out of Peace Day Sept 21. Link to recording of call with Premlata Rawat: usinfoconnect.net/peace_day_call_072714.html Link to PeaceDay page: www.wopg.org/en/get-involved/peaceday 


DO BOTH AT THE SAME TIME The real quantum leap came when we saw we can do both at once!!! Boost viewer ratings, especially around Peace Day. -------------------- SOME GROUND RULES FOR PROJECTS There are no leaders. If you are passionate about an idea or project, be the driver. Share your plan with others to get collaborators. Just do it! Talk about what you're doing. It could spark someone else to get going. It always makes sense to work as a team. But don't let a team hold you back.

Some Projects Underway

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POSTER PROJECT
Thanks to a generous donor, 1000 of these posters have been printed. 
They can be used as the basis of promo materials available for an active campaign,  but also a "new look" that can be used across much of the promotion for the Words of Peace TV show as well as Peace Day.

PEACE POP-UPS IN DOWNTOWN TORONTO
Details coming shortly

SOME WILD BRAINSTORM IDEAS THAT JUST MIGHT HAVE SOME ENERGY BEHIND THEM 

 THURSDAY NIGHT CONFERENCE CALLS 
 They really worked for the Time For Peace event. So let's do them to work together on PeaceDay projects, starting this Thursday. If you have an idea, plan and project to share, bring it to the call and tell us what you are doing and what support you need. By the end of the call, you might just have a team! Conference Call number 1-647-367-0122 16003# if you want to talk 6003# for listeners --------------------


  STARBUCKS POSTER CAMPAIGN Every Starbucks has a community board. Everybody can get in on this one. Can you imagine a poster and cards hanging in every store? Track how many cards get picked up and replenish the supply -------------------- 


 PEACE POP-UPS 
A very prime, very public downtown Toronto location for the entire PeaceDay weekend is under negotiation.. Also, someone is looking at a pop up at the Farmer's Market in Aurora -------------------- 


 RUNNING ONLINE ADS This strategy was used to promote the Time for Peace event. . In the same way, PeaceDay ads can be posted. Here's an ad promoting the TV show. classifieds.calgarysun.com/calgarysun/community-events-calendar/words-of-peace-on-vision-tv/AE582F6A13c12176C4XoG34E4CDE -------------------- 

 GET OUR MPs, MPPs, MAYORS behind Peace Day This is a brave campaign to get elected officials aware and involved with Peace Day. 


DO A MARCH OR RALLY
Get out where the people already are on Peace Day Sunday. Why not take to the streets with this message? -------------------- 


PEACEMAKERS ON BIG SCREENS Peacemaker's screening at Newmarket Movie Club Why not have a special showing of Words of Peace in a theatre and invite all who attended and missed the July 13th event. Perhaps at a big theatre like the York Cinema at Hwy 7 and Leslie. That one is nailed down for August 31st


THINK PEACE FESTIVAL 2015 
This was a great idea to think ahead. Set the groundwork for a Peace Festival next year. With a simple plan, all efforts made this year can lead to a region wide Peace Festival. 

ONE GUY IN KINGSTON It only takes one person to get something cooking. Research is underway to look at how to collaborate with Peace Quest, a local organization. Also, a Peace Day celebration at the Sleepless Goat cafe is being explored. --------------------

 OTHER PEACE GROUPS Campaign was suggested to establish relationships with other Peace organizations. -------------------- 


GOVERNMENT FUNDING 
Someone suggested putting a proposal together to get some of the funding made available for non-profits. Since the government is freely funding war efforts, some of our tax dollars should be covering peace projects. -------------------- 

 TV ADS Get promos on our TV show leading up to Peace Day. ---------

 GET SOCIAL 
Do a social get-together for a BBQ, potluck or feast to celebrate Peace Day. Or meet to plan projects. -------------------- 


MISSISSAUGA SQUARE ONE 
Research has been done to get into the activities planned in Mississauga. Someone is needed to make phone calls to ----------


CROWD FUNDING This serves double duty: creating awareness of peace projects, as well as raising the necessary capital to properly promote. www.indiegogo.com -------------------- 


PEACE FOR COPS Introduce Peace talks, Peace courses or possibly a PEP to police organizations. -------------------- 

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